Occasionally, I give live demo’s of software to peers and or customers. It’s always a bit of a balancing act. On one hand you want to put your best foot forward, on the other hand you have software that is pre-release, not ready for prime time. You want quality feedback on what’s wrong, but you need to give an expectation of what is going to be there when it is ready for prime time, which may be subtly different from what people wish it was, at least in the initial go round. It’s a balancing act; one which I still have not yet mastered.

I tip my hat to those people who put demos on for massive crowds like Microsoft and Apple do. I have never do it in front of more than forty people and I sweated bullets.

I wore a dark mock turtleneck as a nod to Steve Jobs. No one noticed.

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